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SEA Specialist

Netherlands, Noord-Brabant, EindhovenMarketing

Job description

As an experienced SEA specialist, you know better than anyone how to deploy the SEA strategy and take it to a higher level. Are you ready to help build the future of Europe's largest online store for games and gift cards?

Your gaming field / Your position

As a SEA Specialist, you and your 2 direct colleagues, generate converting traffic to our platforms (website & app) via Google Ads and Microsoft Ads. The team ensures that Startselect and our products are optimally findable, by showing relevant and competitive advertisements in more than 20 countries.

Your challenge lies in the scalable rollout of the SEA strategy. Your focus will be on analyzing how each product group performs in different countries. Together with the team, you will discuss the development of new countries and product groups, automation of the operation, bid management and upcoming promotions. You ensure that we achieve the overarching targets, but at the same time, you optimize each individual PMC.

So what will you keep yourself busy with:

  • Analyze our current Google Ads & Microsoft Ads accounts

  • Ensure the continued development of our Paid Search strategy

  • Forecast and manage worldwide PPC budgets

  • Continuously perform A/B tests and optimize campaigns based on data

  • You work closely with colleagues to plan campaigns and content

  • You stay informed of the latest trends, developments, new betas and limitations of Google Ads, Microsoft Ads and other search engines.

About Startselect

We help consumers worldwide make the most of their leisure time by selling digital games, in-game credits, gift cards and subscriptions. From Eindhoven, we are active in 20 countries in Europe, Oceania, North America and the Middle East. We work directly with renowned brands such as Google, Apple, PlayStation, Xbox, Nintendo, Activision and Netflix. Our customers simply and securely buy a code with their favourite payment method, after which they receive it directly on their screen and by email. No more going to the store or waiting for the postman: Start, Select, Play!

Job requirements

What can you bring into the game?

  • At least 4 years of experience as a SEA Specialist within a commercial organization

  • Experience with implementing strategic SEA planning and reporting

  • A strong vision on bid management and bid strategies

  • Experience with budgets from € 200,000 per month

  • You are commercially driven, analytically strong and proactive

  • Professional level of the English language, both written and oral.

Do you also have up-to-date knowledge of (developments in) the gaming industry? That’s a big advantage!

What do we bring into the game?

  • A full-time job at Europe's largest online store for games and digital entertainment (36 hours is negotiable)

  • 50 top colleagues who are always up for a game in our game room or a game of table football

  • € 3.500 - € 4.100 gross per month, depending on your knowledge and relevant work experience

  • A 13th month in December

  • 25 vacation days on a full-time basis and the option to buy additional vacation days

  • Good pension scheme where we pay 50% of your premium

  • Possibility of hybrid work: 2 fixed days p/w at the office, the rest is allowed from home

  • Work from home allowance of € 2.00 per day

  • Travel allowance

  • Flexible working hours

  • Staff discount on our products

  • Opportunity for personal and professional development, it's up to you to take advantage of it!

  • Memorable company outings and free access to Gamescom: the largest game fair in the world (as soon as the corona measures allow this again)

Challenge accepted?

Click on the 'apply' button to introduce yourself!


Why work at Startselect?

Why apply?

Good question! Many of our employees once chose to work for us because of the industry in which we operate. The game industry and therefore our products and services appeal to many people. What is also decisive is the challenge that awaits them. You don't just end up in a bed that's ready to go, there is a lot that can still be built up or improved. That triggers people who love pioneering and who can create something beautiful from their specialism. Often, the vacancy, our ambitions and the growth potential of our company fit in well with the wishes and ambitions someone has for his/her next career step.

What makes Startselect unique?

We are more down-to-earth than a hip start-up, but more relaxed than a tight corporate. With about 40 employees, we are still a relatively small company that is developing, while the turnover and scope of our business is large.

What is the best about working at Startselect?

Helping to build and make an impact. The feeling that you can really contribute to the growth and success of the organisation. Achieving something every day that wasn't there yesterday, continuing to develop and in the meantime working together towards an ambitious company goal.

What our employees value most is the freedom and flexibility they are given. You get the freedom to develop and implement your own ideas and projects. You decide how you do your work and how you organise it, as long as the end result is good and the goals are achieved. And, of course, the great colleagues, pleasant and informal working atmosphere and the team spirit within our teams!

When is there not fit for me at Startselect?

Working at Startselect is not for everyone and that is okay. There are many reasons to start with us, but just as many reasons not to. You will probably not be happy with us if you have a strong need for structure, rules and stability. If you like to do things 'because that is how we always do them'. If you don't feel comfortable with the fact that the future of the company is also in your hands. If you work best within a strong hierarchy or like to come to work dressed in a suit. If you prefer to start the first year quietly, with not too much responsibility or big projects. If you find it difficult to show initiative and make things open for discussion. If you actually like the fact that your project and improvement plan first has to pass through three management layers before you can get to work. And if you don't like it that your contribution and work are noticed.